Mini-Deloitte
This mobile game aimed to educate Deloitte consultants about the company's core beliefs. It was shipped to over 29,000 consultants worldwide.
The Challenge
Deloitte consultants didn't fully understand the principles that made Deloitte a powerhouse in the consulting world.
Defining the Style
To define the game’s visual style, I started with mood boards built on Deloitte’s branding. They collected inspiration and references for how to approach the animation.
The Interface
Once the style was set, I moved on to the experience, starting with the core flows: the quiz and the floors.
Game Art
Game art was another core part of the project. I directed the other designers as we built the different floors of the building, and I created the game’s core animations.
Final Results
It all came together in a unique experience that also had great results.
Results
- Consultants targeted
- 29,000
- Questions answered
- 3k
- Game completion rate
- 28%